Kerala medical council takes cognizance of misleading advertisements on allergy tests by diagnostic firm
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Thiruvananthapuram: Taking serious cognizance of the medical ethics violation, the Travancore Cochin Medical Council (TCMC) is going to consider a case of "misleading advertisement on allergy tests" that have been making rounds on the local state media.
The advertisement published on the front page of newspapers by a diagnostic laboratory is alleged to have given an impression of some cure for allergies and asking people to get a wide range of allergy tests. It gave details on what allergies were and how those tests could identify allergens.
However, questioning the efficacy as well as justification of these tests, the state medical council of Kerala is now going to look into the matter
Misleading advertisements have been a long-standing issue in Kerala. Viewing this breach, the Kerala Medical Council had, in May, suspended the registration of an Ayurveda practitioner, who was under the scanner for publishing advertisements which claimed miracle and unscientific cures for various illnesses.
The advertisement published on the front page of newspapers by a diagnostic laboratory is alleged to have given an impression of some cure for allergies and asking people to get a wide range of allergy tests. It gave details on what allergies were and how those tests could identify allergens.
However, questioning the efficacy as well as justification of these tests, the state medical council of Kerala is now going to look into the matter
Misleading advertisements have been a long-standing issue in Kerala. Viewing this breach, the Kerala Medical Council had, in May, suspended the registration of an Ayurveda practitioner, who was under the scanner for publishing advertisements which claimed miracle and unscientific cures for various illnesses.
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