With over 1 million medical practitioners across India, there comes a huge doubt in the mind of the patient on to whom to go to. Given the advent of technology, online search has become the main source of searching, shortlisting and even approaching doctors for appointments.
Keeping this in mind, Thane based Sachin Mishra, an Ex-ranbaxy Marketing head having a strong background in the pharmaceutical and healthcare industry, has founded http://www.BookDrAppointment.com (BDA). The parent company,Pharma and Medical Concepts Pvt. Ltd, founded in 2014, finally launched its commercial operations in 2015 and is currently operating from its head office in Thane.
When asked about his model, the 36-year old explained, “BookDrAppointment.com, as the name suggests is the reliable destination for patients to find a doctor and book doctor appointment online. Its corresponding app, BookDrAppointment App offers hassle-free search for the nearest trusted doctors across cities and a smooth experience of online appointment booking.”
Not just this, BDA has also launched an app for doctors, to manage their appointments and strengthen their patients relations. According to Sachin, the USP of this venture is their unique PRM (Patient Relationship Management) along with features of Appointment and Profile management on their smart phones through the BDA Doctor App. Patient Relationship Management helps establish a strong personal bonding and a constant connection between the doctor and the patient that can be recorded for upto a year.
With a database of more than 90,000+ verified doctors as well as funding from an angel investor in hand, the website/app is all set to launch its sales operations in Pune, Mumbai, Delhi, Hyderabad and Chennai. The company has plans to target 5000 doctors in the first year for their early subscription of its product.