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Kerala based doctor seeks action against advertisements by Ayurveda pharma company

Adity SahaWritten by Adity Saha Published On 2022-06-12T11:35:05+05:30  |  Updated On 12 Jun 2022 11:35 AM IST
Kerala based doctor seeks action against advertisements by Ayurveda pharma company
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The doctor identified as Dr Babu has been observing for months that the company was advertising medicines that are needed for specific diseases and are not suitable to be shown to the public.

Kochi: Raising his voice against the violation made by an Indian Ayurveda Pharma company by flashing certain medicine, a Kerala-based doctor informed the Ayush ministry about the matter.

The doctor identified as Dr Babu has been observing for months that the company was advertising medicines that are needed for specific diseases and are not suitable to be shown to the public.

Under the Drugs and Magic Remedies (Objectionable Advertisements) Act, 1954 which is an Act of the Parliament of India which controls the advertising of drugs in India. It prohibits advertisements of drugs and remedies that claim to have magical properties and makes doing so a cognizable offence.

Also Read: Takeda Dengue vaccine TAK-003 provides continued protection against dengue fever through 4.5 years in trial

The company basically deals with Ayurvedic and natural health medicine. It came to the fore that the company has been violating sections 3 and 7 of DMR (OA) 1954 for their own personal benefits.

In response to the complaint of Dr Babu, the Ministry started a probe into the matter and notified three states' including Uttarakhand, Karnataka and Rajasthan licensing authorities to dig into the matter and reveal the cause behind the act.

The complainant reveals that the advertisements are being featured claiming efficacy in the treatment of diabetes and obesity, heart problems and blood pressure.

However after the state licensing authority of Uttarakhand came to know about the company, the authority warned them to not advertise such drugs and directed them to immediately stop any future advertisement in this regard.

The company has also been asked to submit a report clarifying the reason behind the advertisement soon.

While there are many doctors like Dr Babu that notice such actions but never raise their voices against the act, to which Dr Babu told TOI, "This is the beginning and much more needs to be done to stop the dissemination of false information through advertisements."

Also Read: Working hours and Mental Stress: Human Rights Panel calls for protection of Doctors after medico files complaint against HOD Anaesthesia

ayurveda compnaydoctorAyush ministryDrugs and Magic Remedies Actstate license authority
Source : With Inputs
Adity Saha
Adity Saha

    MA in Journalism and Mass Communication

    Exploring and learning something new has always been her motto. Adity is currently working as a correspondent and joined Medical Dialogues in 2022. She completed her Bachelor’s degree in Journalism and Mass Communication from Calcutta University, West Bengal, in 2021 and her Master's in the same subject in 2025. She mainly covers the latest health news, doctors' news, hospital and medical college news. She can be contacted at editorial@medicaldialogues.in

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