PhonePe PINCODE app launches 10-minute medicine delivery service with free teleconsultation in 3 cities
The app operates by partnering with local medical shops rather than using dark stores.
Bengaluru: The PINCODE app, a hyperlocal e-commerce application powered by PhonePe, has launched its 24-hour online medicine delivery service in Bangalore, Mumbai, and Pune.
The service offers access to both prescription and over-the-counter (OTC) medications, with a delivery window of 10 minutes from nearby medical shops.
The app operates by partnering with local medical shops rather than using dark stores. Customers using the app can place orders for medicines at any time of the day.
For those who do not have a prescription, the app includes an option to first add medicines to their cart and place the order by selecting the ‘no prescription’ option. Once the order is placed, a qualified doctor contacts the customer within minutes for a free teleconsultation. Based on the assessment, a digital prescription is issued in line with telemedicine guidelines.
Vivek Lohcheb, CEO of PINCODE, remarked on the expansion- “At PINCODE, our mission is to enhance healthcare accessibility and convenience while simultaneously empowering local medical shops. Our 10-minute delivery service ensures customers receive medicines without unnecessary delays. Through our continuous availability and free doctor on call, we are improving access to fundamental healthcare services while reinforcing the position of neighborhood medical shops in the digital economy. This approach stimulates local economic growth and ensures trusted medical shops remain integral to their communities.“
In contrast to conventional e-pharmacies, the PINCODE app implements a hyperlocal strategy wherein medications are sourced directly from nearby medical shops, which may help reduce delivery time.
The service is intended to assist individuals with urgent medical needs —be it over-the-counter, emergency, or chronic care medicines, mobility issues, or time constraints, offering a digital solution to access essential medicines.
Additionally, PINCODE offers its services without delivery charges and passes on any available discounts from local pharmacies directly to customers.
