Lupin sets new Guinness World Records title

According to the World Health Organization (WHO), India accounts for one-fifth of the total deaths occurring from stroke and ischemic heart disease. An upward trend of an arrhythmic heart rate signals a larger health problem in most individuals. To draw attention to this critical health parameter, Lupin attempted this record to talk about preventive care and treatment strategies for patients with an elevated heart rate. The record was monitored by an adjudicator from Guinness World Records.

Speaking on the occasion, Rajeev Sibal, President – India Region Formulation, Lupin Limited said, "We are delighted to set a Guinness World Records title which will help in raising awareness on Heart rate and its connection to well-being. Blood Pressure and sugar monitoring are prevalent the world over, however heart rate tracking needed to be one of the critical health indices as a measure of good health. Our endeavour was to bring this aspect to the fore amongst the medical fraternity and for this book to serve as a ready reckoner in India and overseas. We are thankful to our eminent cardiologists who participated in the making of this book and curating this event."

The book has been conceptualized and authored by eight eminent practicing Cardiologists, including Dr. J. C. Mohan, Dr. Monotosh Panja, Dr. I. Sathyamurthy, Dr. Rajeev Agarwala, Dr. Brian Pinto, Dr. C.K. Ponde, Dr. A. Sreenivas Kumar and Dr. B. K. Mahala, after multiple rounds of detailed deliberations with 500+ doctors from across the country. It interlinks elevated heart rate and the onset various heart disease manifestations. The 5,000 books that were part of the record-breaking event will be distributed to heart specialists and medical practitioners across the country.