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LupinLife's Be One wins award for packaging
Mumbai: Lupinlife, the consumer healthcare business of global pharma major Lupin Limited, won the Best Packaging Design -Graphics and Brand Value Add Award at the India Packaging Awards for its daily health supplement - Be One.
This award is an initiative by lnforma Markets in India to honour the best branding initiatives from the pharma packaging space.
Be One is a scientifically tested supplement with the goodness of Ayurvedic marvel herbs - Ashwagandha, PippaIi and Shatavari in a single vegetarian capsule. Daily consumption of this capsule helps in boosting vitality. In October 2021, Hrithik Roshan was named the Brand Ambassador for Be One.
Read also: LupinLife ropes in Hrithik Roshan for ayurvedic energy supplement brand Be One
Speaking on this association Anil Kaushal, Head of Lupinlife Business, said, "We have received a phenomenal response to the launch of Be One and its design is as enthusing as its components. We are very humbled to receive this honour."
Earlier, Lupin Limited had achieved a significant milestone by setting a new GUINNESS WORLD RECORDS title for creating the Largest book sentence. The title was developed with 5000 book copies to display the letters in the sentence 'Heart Rate, Is it a Missing Link? (title of the book).
Read also: Lupin sets new Guinness World Records title
Headquartered in Mumbai, India, Lupin develops and commercializes a wide range of branded and generic formulations, biotechnology products and APIs in over 100 markets in the U.S., India, South Africa and across Asia Pacific (APAC), Latin America (LATAM), Europe and Middle-East regions.
Read also: Lupin launches generic version of Antara Capsules in US
Ruchika Sharma joined Medical Dialogue as an Correspondent for the Business Section in 2019. She covers all the updates in the Pharmaceutical field, Policy, Insurance, Business Healthcare, Medical News, Health News, Pharma News, Healthcare and Investment. She has completed her B.Com from Delhi University and then pursued postgraduation in M.Com. She can be contacted at editorial@medicaldialogues.in Contact no. 011-43720751